VA Hiring Guide
Influencer marketing does not have to feel random. Here’s how CPG brands can turn creators into a repeatable revenue channel with the right structure, incentives, and tracking.
Can an AI chatbot do more than answer questions? This test with Capex PickUp shows how it can uncover buying friction, guide shoppers in real time, and reveal what’s stopping customers from purchasing.
In this episode, I sat down with Mac Villarreal, founder of I Eat My Greens, to talk about how he is bringing fresh, flavorful refrigerated soups to a category that […]
News from Ithaca Hummus, Kidfresh, Mitra9, Coco Chateau, Lazy Food Co., BEHAVE Candy, Parch Spirits Co, Byte'm Brownie Bites, Cheeky Cocktails, Lucille and PURA Beverage Co,
National retail sounds like a growth win, but it can drain your cash fast. This article shows how to fund expansion without giving up equity or slowing your momentum.
Still using spreadsheets to manage inventory? This article breaks down five simple steps to help CPG brands make the switch without the chaos.
A lean CPG team does not need more headcount to grow. This article breaks down how founders can combine a few key employees, virtual assistants, and AI tools to stay efficient, lower overhead, and scale smarter.
The best brands don’t get cheaper, they get smarter. This article breaks down how founders can reduce COGS by fixing hidden cost leaks without sacrificing product quality or customer trust.
Big CPG brands don’t win just because they have bigger budgets. They win because they understand how shoppers actually make decisions in-store. In this episode, I sit down with Kevin […]