What does it look like to build a CPG brand when you’ve already seen both success and failure?

Kristoffer Quiaoit, founder of Good Journey Foods, shares how he’s approaching this company with a new mindset grounded in self-awareness, mental health, and long-term sustainability.

We start with how Good Journey is being built today, from decision making to daily practices, and why staying even keel has become a core part of his leadership style.

Then we go back to Nui Foods, the company that came before, and unpack what happened, what he learned, and how that experience forced him to confront parts of himself that ultimately made him a better founder.

We also get into the role of nutrition, parenting, and personal development, and why building a business often becomes the catalyst for deeper personal growth.

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.