Educational Articles
Learn everything you need for building a CPG brand.
- Josh Packaging
- Mar 19, 2025
To ensure a seamless production process, brands must align their packaging supplier and co-packer early on by defining technical specifications, testing materials, and maintaining clear communication to avoid costly inefficiencies and delays.
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Guide to Building a Food or Beverage Business
A step-by-step guide to building your company. Covers product development, branding, manufacturing, sales, marketing, and more.
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- Operations
Scaling your CPG brand requires the right systems in place to support that growth. Without clear visibility into your operations, you risk stockouts, overproduction, lost profitability, and compliance issues.
- Kaizntree
- March 18, 2025
- Marketing, Resources
To build high-converting landing pages, focus on a compelling offer that creates urgency, a streamlined page design that quickly answers customer questions, and high-performing ad copy that resonates with your audience and drives immediate action.
- AdCrunch Digitals
- March 17, 2025
- Marketing, Resources
Discover five top packaging design agencies that specialize in creating visually compelling and strategic packaging solutions to help CPG brands stand out on shelves and connect with consumers.
- Foodbevy
- March 14, 2025
- Business, Marketing
Expo West 2025 unveiled key marketing trends shaping the food and beverage industry, including the rise of functional ingredients and shifting economic pressures.
- HYPH PR
- March 13, 2025
- Manufacturing
Selecting the right packaging for frozen food products is essential for preserving freshness, preventing freezer burn, and ensuring durability while balancing sustainability and consumer convenience.
- Josh Packaging
- March 12, 2025
- Business
Below is a list of 60+ grants designed to support and advance various entrepreneurial ventures.
- Foodbevy
- March 10, 2025
- Business, Marketing, Resources
Expo West 2025 unveiled key trends shaping the food and beverage industry, from the rise of functional ingredients to shifting economic pressures, as shared by seven industry experts who walked the show floor.
- Foodbevy
- March 10, 2025
- Finance
Many CPG brands unknowingly bleed cash due to poorly managed trade spend, a hard lesson the author learned firsthand as a founder.
- Promomash
- March 6, 2025
