Educational Articles

Learn everything you need for building a CPG brand.

  • HYPH PR
  • Oct 02, 2026

How to Turn One Press Feature Into 10 Sales Opportunities

One press feature can do more than build buzz. When used strategically, it can open doors to retail buyers, strengthen sales outreach, fuel social content, attract creators, and create even more media opportunities.

Search

Search

Guide to Building a Food or Beverage Business

A step-by-step guide to building your company. Covers product development, branding, manufacturing, sales, marketing, and more.

Read Guide

Sign up for our Newsletter:

Curated articles, resources, and discounts for the food and beverage industry.

Join 4000+ founders, investors, and partners in receiving impactful tactics and tools every week.

Follow Us on Social Media

Facebook-f Youtube Instagram Linkedin

Filter by Category

  • Finance, Operations

Your CPG Brand Doesn’t Need More Tech. It Needs the Right Tech.

Your CPG brand doesn’t need more tech it needs the right tech. Before adding another expensive platform to your stack, learn how to spot the tools that actually solve problems,
  • Run The Numbers
  • September 29, 2026
  • Business, Buyer Talks, Distribution, Marketing

Building Effective Relationships With Retail Buyers

Getting your product in front of a retail buyer is only the beginning. Learn how to build stronger buyer relationships, create a retail-ready pitch, and show the value your brand
  • Good Now Foods
  • September 9, 2026
  • Marketing

3 Types of AI Videos People Actually Love to Watch

AI makes video creation faster, but more content doesn’t always mean better content. Discover three types of AI videos that can help CPG brands entertain audiences, explain products more clearly,
  • Hypernatural AI
  • September 2, 2026
  • Marketing

Why Most CPG Brands Waste Money on PR, and When It Actually Works

PR can build credibility, open doors with retailers, and create real momentum but only when a brand is ready for it. Too many CPG companies invest in press before their
  • HYPH PR
  • September 1, 2026
  • Marketing

How a PR Partner Should Be Utilizing AI, Including Red Flags to Watch For

AI can make PR faster but faster doesn’t always mean better. Learn how the right PR partner should use AI to sharpen research, strengthen storytelling, and improve media targeting, plus
  • HYPH PR
  • August 25, 2026
  • Marketing

Your Packaging Isn’t Selling: Here’s How to Fix It Before Your Next Retail Pitch

Your packaging is already selling your product before you even start your retail pitch. Learn how to improve clarity, prioritize the right claims, stand out on shelf, and give buyers
  • Pulp and Wire
  • August 11, 2026
  • Marketing

8 Packaging Mistakes Almost Every First-Time CPG Founder Makes (and How to Avoid Them)

First-time CPG founders often make costly packaging mistakes without realizing it. Discover eight common missteps and how to create packaging that stands out, communicates clearly, and sells more effectively.
  • Avidity
  • July 22, 2026
  • Marketing, Resources

10 Top Packaging Design Agencies for CPG Brands

Discover ten top packaging design agencies that specialize in creating visually compelling and strategic packaging solutions to help CPG brands stand out on shelves and connect with consumers.
  • Foodbevy
  • July 14, 2026