5. Succeeding with GROCERY in the Midwest – Don Fitzgerald of Dom’s Kitchen and Market

Selling in grocery stories is different in every single region, and Chicago and the Midwest have particular nuances that every CPG brand should know. Join me as Tina Adolfsson and I talk with industry legend, Don Fitzgerald on the launch of Dom’s Market and Kitchen, Chicago’s new innovative food hub. Don was previously the Group VP of Merchandising and Marketing for Mariano’s, another pioneering midwest grocer which was acquired by Kroger.

YOU’LL LEARN

  • How Dom’s Kitchen and Market is adapting to the changing grocery landscape
  • How to succeed in grocery in the midwest
  • What merchandising strategies work for CPG brands
  • How to stand out from the shelf
  • What are the hottest product categories

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

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272. When Is It Time to Refresh Your Packaging?

271. How to Fund Growth Without Losing Control of Your CPG Brand

270. Why CPG Founders Need to Know Their Numbers

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