41. From KIND to SOMOS, Launching a Made in Mexico Brand, with Miguel Leal

SOMOS is a new line of authentically made in Mexico meal-kits co-founded by Daniel Lubetzky (founder of KIND), Rodrigo Zuloaga, and Miguel Leal. Join me as I talk with Miguel to learn how they decided to launch the brand, overcame supply-chain obstacles, and are creating a story resonating in households across America.

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

More Episodes

282. How GOOD GOOD is Building a Global No-Sugar Brand in a Category Dominated by Giants

281. Creator Marketing That Actually Scales: Building Programs That Drive Long-Term Growth

280. Packaging That Sells: Redesigning Your Brand for the Retail Shelf

279. How to Turn In-Store Demos Into Retail Sales

278. Building Good Journey and the Mindset to Do It Again

277. From Locker Room to National Retail: How Coco5 Scaled an Athlete-Owned Hydration Brand

Restricted to Premium Members Only

Sign In

Not a Premium Member? Sign Up Here:

The online the community for food and beverage founders