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I’m personally using this great new tool to create personalized discounts for each of my Good Food Brands customers and products and you should too.
As a brand, it’s incredibly important to make sure that you’re profiting as much as possible from each sale and not overspending on discounts with universal promo codes, email pop-ups and point loyalty programs.
You may not know it, but you are likely losing money by offering too much discount on products to shoppers that don’t actually need it to checkout.
Why offer a 20% off SUMMER promo code or email signup pop-up when the same shopper would still purchase with only a 9% discount?
Veeper is a Shopify app that auto-applies the smallest discount that gets each customer to buy more – increasing average order value by net 14%.
Test Veeper on my own Good Food Brands site: www.goodfoodbrands.org
In this episode, Sigi Hale, Ph.D., Head of Consumer Insights and Testing, explains the neuroscience behind shopper recognition, brand familiarity, and buying behavior. We explore why some packaging redesigns hurt
News updates from Bizzy Coffee, Harken Sweets, Queen St. Bakery, Loonen, Oval Coffee Roasters, Kidfresh, Soupergirl, Khloud, H2Glow, Cygnet Gin, Fortune Favors, Sauz, Atomic, Something & Nothing, Recess, and Lil’ Gourmets.
One press feature can do more than build buzz. When used strategically, it can open doors to retail buyers, strengthen sales outreach, fuel social content, attract creators, and create even more media opportunities.
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