16. How To Write Effective Language for Your Brand with Chrissy Mize

Founders love writing the text for their packaging, website, and branding, but sometimes you’re so deep that the language isn’t resonating with new customers. Join me as Chrissy shares how to build a “sticky” brand so that your copy can be memorable in your customer's mind. 

You want your copy to:

  1. Use Clear Language
  2. Make Your Customer the Hero of Your Brand
  3. Have fun and standout

Learn More about Chrissy's Raw Honey Copy

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

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275. Why Great Products Get Ignored: How CPG Brands Can Earn Attention and Drive Sales

274. Can AI Create Packaging That Actually Sells?

273. How I Get Grocery Buyers to Actually Respond

272. When Is It Time to Refresh Your Packaging?

271. How to Fund Growth Without Losing Control of Your CPG Brand

270. Why CPG Founders Need to Know Their Numbers

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