This Week in CPG 05/26/25

News from Blackbird Foods, Recoup Beverage, Evergreen, Gallivant Mawa Ice Creams, Seal the Seasons, Laurel’s Coffee, Bowlcut, Fancypants Baking Co., Kailo and 18 Chestnuts.

Purchase order financing—not just as a financial safety net, but as a strategic tool to unlock growth you might otherwise have to delay or walk away from.

Mallory Patton, co-founder of Saint Spritz, shares how her team turned a post-vacation craving into a fast-growing RTD aperitivo brand.  Learn how they launched with no beverage experience, landed retail […]

Evaluate your packaging design to enhance its visual appeal, strengthen your messaging, and improve functionality—helping you attract more customers and boost sales.

The beverage industry is undergoing an exciting transformation, driven by visionary entrepreneurs who are reshaping the way we drink.

In this guide, we'll break down how you can maximize your ad spend on Amazon, avoid common mistakes, and set up campaigns that drive real growth.

If you're a CPG founder in 2025, Amazon isn’t optional—it’s foundational. But selling on Amazon today looks nothing like it did even a year ago. Joining me are Shayan and […]

News from Positive Beverage, Blueland, Actual Veggies, Diana’s, CRUMBS, Ollin, Oishii Sake, Cookstix, kencko, Marin Living Foods and LiveMore Superfoods.

This article breaks down a packaging design checklist grounded in real-world experience.

If you've ever wondered why some products seem to dominate Amazon’s search results while others struggle to even show up, the answer lies in understanding — and working with — the Amazon algorithm.