Amazon Brand Tailored Promotions and Additional Coupon Targeting

By: 

Eco D2C

Discover the latest Amazon marketing tools and strategies designed to help your brand thrive this holiday season. In this episode, we explore Amazon Brand Tailored Promotions, a powerful feature that enables you to connect with targeted audiences, including:

• New Customer Acquisition: Convert customers interested in your brand.

• Customer Retention: Boost loyalty by engaging existing customers.

• Re-engagement: Win back lost or churned customers.

• Cross-sell Opportunities: Promote complementary products to current buyers.

Plus, learn about Additional Coupon Targeting options to engage:

• At-risk customers.

• Brand cart abandoners (7-day and 90-day).

Joining me is Luke Tierney from EcoD2C, sharing insights on how to implement these strategies effectively in your business.

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One press feature can do more than build buzz. When used strategically, it can open doors to retail buyers, strengthen sales outreach, fuel social content, attract creators, and create even more media opportunities.
Your CPG brand doesn’t need more tech it needs the right tech. Before adding another expensive platform to your stack, learn how to spot the tools that actually solve problems, save time, and help your business scale smarter.
Getting your product in front of a retail buyer is only the beginning. Learn how to build stronger buyer relationships, create a retail-ready pitch, and show the value your brand can bring to the shelf.

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