50. Deciding to Close Your Company, with Steve Candland

Aug 01
50. Deciding to Close Your Company, with Steve Candland

Steve launched Traveler’s Soda in 2017 and ultimately decided to shut down the business 5 years later. Join me as we discuss why he started the company, his journey in […]

Jul 25
49. Build a Brand that Stands for Something, with David Lemley

What does your company stand for? Many people think that a brand is your logo, font, and colors, but those are just markers. “Brand” is a promise you make and […]

Jul 18
5 Ways ERP Software Reduces Human Errors in Your Business

by SherpaERP The role of human error in business processes & operations As a small business owner, you are probably well-versed in the risk involved with human error. Errors can […]

Jul 14
KPIs for Food, Beverage and CPG Brands

What KPI’s are you measuring? I put together a document showcasing KPIs for Food and Beverage Businesses with descriptions and formulas. Fill out the form below to access the full […]

Jul 14
This daily planning method changed my life

I suffer from shinny object syndrome. I’m prone to getting distracted by pursuing new large ideas and by small to-do’s when I’m supposed to be doing something else. At the […]

Jul 11
48. 5 Ways to Utilize Smart Sampling Programs, with Mathieu Gamache

Are you leveraging smart sampling to gain customer trial? Smart sampling is utilizing a virtual platform to identify target customers and individually send samples to them for feedback. Join me […]

Jul 06
3 D2C Design Principles for Scaling CPG Brands

Don’t know where to start to update the look of your website?

Jul 04
47. Increase Sales 40% with Good Branding, with Fred Hart

Learn how Good Pops drove a 40% increase in sales from rebranding, design effectiveness, the re-naming checklist, and the rise of Adorkable design. I talk with Fred Hart, Creative Director […]

Jun 28
6 Strategies to Boost your E-commerce Sales

https://youtu.be/ekHRdSeck7M In this webinar, we’ll hear from Scott Jones, Senior Growth Coach at BigCommerce, on his six top recommendations to improve your ecommerce website. As a Growth Coach, Scott works […]

Jun 26
Amazon – Known Demand, Unknown Demand, and No Demand.

Talk with any CPG founder and they’ll have a strong opinion good or bad about Amazon. Personally, I’m a huge fan of Amazon and how it benefits CPG companies, but […]