Unlock Winning Hooks & CTAs for Your Brand

Mar 04
Unlock Winning Hooks & CTAs for Your Brand

Get your FREE winning hook cheat sheet.

Mar 03
211. Conversion Driven Packaging Design

I thought TeaSquares’ unique multi-serve pouch would stand out—it did, but for the wrong reasons. Customers were confused by the packaging, and sales suffered. We switched to single-serve bars that […]

Mar 03
This Week in CPG 03/03/25

News from B.T.R. NATION, Dam Good™ English Muffins, Graza, NUFS, BEE-ON, Kintsugi Sake, Biena, Farmer’s Market Foods, Chunk Foods, Bucked Up, Hiyo and EATABLE.

Feb 27
How Pet Brands Can Inspire Consumer Engagement with Shoppable Tools

Explore the state of the pet industry and how top brands like Jinx and Ark Naturals drive consumer loyalty with innovation, personalization, and omnichannel strategies.

Feb 26
How to Get the Industry Talking About Your Brand

Some of our best tips for getting talked about in industry circles and becoming part of the broader CPG community.

Feb 24
210. AI For CPG Businesses

 Soon, AI will just become a commonplace tool in business. Are you prepared? Join me as I talk with Andreas Duess, from 6 Seeds about the structure of the CPG […]

Feb 24
This Week in CPG 02/24/25

News from Twrl Milk Tea, Blume, Spritzal Cookie Company, PremOla Granola, Krack'd Snacks, BUBLUV, Carbone Fine Food, PACHA, Lotus Foods, Fastwater and OVU.

Feb 21
Webinar Title: Advanced Strategies for Managing Distributor Deductions

Learn how to streamline processes, reduce financial losses, and leverage technology for better accuracy and efficiency.

Feb 21
Banking for CPG Brands: Streamline Your Finances and Fuel Growth

Managing finances as a CPG founder is challenging, but modern financial platforms streamline banking, payments, and credit into one solution, eliminating inefficiencies and empowering brands to maintain cash flow, ensure timely vendor payments, and focus on growth.

Feb 19
Founder Stories: Better Batch

Lindsay Hancock, a seasoned food industry executive, created My Better Batch—a premium, better-for-you cookie mix brand—to bring a gourmet, homemade taste to boxed baking mixes without compromising on quality or convenience.