Ultimate PR Guide for CPG Brands

Dec 11
Ultimate PR Guide for CPG Brands

This guide covers the key aspects of PR for CPG brands, helping to craft a strategy that drives brand awareness, engagement, and loyalty.

Dec 10
How Product Recall Insurance Can Protect Your Brand: Lessons from the Costco Butter Recall

In October 2024, Costco had to recall nearly 80,000 pounds of its Kirkland Signature butter due to a labeling oversight—the absence of a "Contains Milk" allergen statement.

Dec 09
This Week in CPG 12/09/24

News from Koia, Inspiro Tequila, Belgian Boys, Burlap & Barrel, BāKIT Box, Wild Bay, Actual Veggies, Rind Snacks, The Real Cereal, MāKā and AubSauce.

Dec 04
199. Acquiring Buzzd – A Look Behind the Scenes

 In 2024, Sarjesa, founded by Alexandra Sangster announced that she acquired Buzzd Nutrition, a superfood creamer brand founded by Lauren and Alex Burrows. What’s really exciting is that Sarjesa is […]

Dec 02
198. Banking for Startups – Aion Financial

As a startup you need a bank account to transact business, but who should you partner with? Retail banks like Chase and Wells Fargo? Or online banks? Let’s talk with […]

Dec 02
Banking for Startups – Aion Financial

Free online banking tools for businesses of all sizes including Banking, Debit Cards, Bill Pay, Receivables and Credit and Lending.

Dec 02
This Week in CPG 12/02/24

News from Poppi, Better Sour, Slingshot Coffee, Sarilla, Big Mozz, TUYYO, The Coconut Cult, Edna’s Non Alcoholic Cocktail and Alec’s Ice Cream.

Nov 27
Amazon Brand Tailored Promotions and Additional Coupon Targeting

Discover the latest Amazon marketing tools and strategies designed to help your brand thrive this holiday season. In this episode, we explore Amazon Brand Tailored Promotions.

Nov 27
Inventory Financing: A Game-Changer for Growing CPG Brands

Explore how inventory financing works, its benefits, and how it can transform the growth trajectory for your CPG brand.

Nov 27
197. Amazon Brand Tailored Promotions and Additional Coupon Targeting

Discover the latest Amazon marketing tools and strategies designed to help your brand thrive this holiday season. In this episode, we explore Amazon Brand Tailored Promotions, a powerful feature that […]