This Week in CPG 06/30/25

News from News from Spritzal Cookie Company, realsy, Welch's Fruit Snacks, Sweet Loren’s, Dar Baklava, B.T.R. NATION, MAKA, SANS Meal Bar and OLIPOP.

This article is sponsored by Signal Raptor, an AI-powered real-time media intelligence platform that helps CPG food and beverage brands identify emerging trends, connect with relevant journalists and influencers, and […]

Mother’s Day is one of our biggest selling periods of the year at Joyful Co. This year was officially our 2nd Mother’s Day period and I was looking to reach new audiences.

The wellness and nutrition space is evolving, driven by entrepreneurs who are reimagining the way we eat and nourish our bodies.

News from Norr Organic, The Real Cereal Company, Elavi, Corpse Reviver, Explorer, Beekeeper’s Naturals, Di Fara, LEXINGTON BAKES, Baked by Melissa, Argires Snacks and My Better Batch.

In this article, we’ll break down three key ways you can stay ahead of tariff-related challenges.

In this live session, we’ll break down everything you need to know about PO Financing.

Why leaning too heavily on what’s “hot” right now might be undermining your strategy, and what to do instead.

Here are some of the most common (and costly) logistics errors brands face—and what to do about them.

Learn how mid-market CPG brands can use personalized marketing, owned audiences, and click-level consumer insights to boost purchase intent, cut costs, and build loyalty.