- CPG Weekly News
This Week in CPG 08/12/24
š Retail Rollouts
š§ Twrl Milk Tea, co-founded by Pauline Ang and Olivia Chen now available at ALDI USA
Twrl Milk Tea, co-founded by Pauline Ang and Olivia Chen, is marking its third year in business by expanding its offerings to ALDI USA locations in California and Texas, introducing customers to their Ube and Taiwan Style Black Milk Tea. This new availability represents a significant step for Twrl, allowing more consumers to enjoy their creamy, non-dairy milk tea options, which blend rich flavors with the brandās commitment to better-for-you beverages.
š¦ Gallivant Mawa Ice Cream, founded by Snehee Chaplot, expands to 11 Whole Foods stores
Gallivant Mawa Ice Cream, founded by Snehee Chaplot, is now available in 11 Whole Foods stores across Houston, offering globally-inspired flavors such as Indian Mango, Guatemalan Cardamom, and Spanish Saffron. This expansion into Whole Foods is a major milestone for the local brand, especially during the hot Texas summer, as it brings these refreshing, culturally-rich flavors to a wider audience.
š„ Munk Pack, co-founded by Michelle Glienke, expands its Nut & Seed Bars into 630 Target stores
Munk Pack, co-founded by Michelle Glienke, is bringing its Nut & Seed Bars to 630 Target stores across the U.S., introducing shoppers to their low-sugar indulgences like Sea Salt Dark Chocolate and Peanut Butter Dark Chocolate. This Target expansion highlights Munk Packās growing influence in the better-for-you snack category, aligning with consumersā increasing demand for healthier snack options.
š« Mesa de Vida, founded by Kirsten Helle Sandoval, introduces its globally-inspired cooking sauces to Lazy Acres Natural Market
Mesa de Vida, founded by Kirsten Helle Sandoval, is now offering its globally-inspired cooking sauces at Lazy Acres Natural Market locations in Long Beach and Los Feliz, California. The availability of flavors like Caribbean, Creole, and Mediterranean at these stores allows customers to effortlessly elevate their meals, reflecting Mesa de Vidaās mission to simplify gourmet cooking for everyday use.
š²Hotpot Queen, founded by Jia Liao, is launching in 70 Fresh Thyme Market
Hotpot Queen, founded by Jia Liao, is launching in 70 Fresh Thyme Market locations from August to October as part of Pod Foods’ Innovation Endcap program, offering a chance for a permanent shelf presence across 10 Midwest states. This rollout comes after the brand was affected by Foxtrotās closing in April, prompting support from the local CPG community. Fresh Thyme Market stepped up to offer additional endcap opportunities to impacted brands, selecting Hotpot Queen as one of seven brands to showcase their products. Jia Liao expressed immense gratitude for this opportunity and encouraged customers to support her one-woman-run business by trying their Wild Mushroom Chili Sauce and authentic Sichuan Dan Dan noodles.
š New Product Launch
š¶ļø Twang, founded by Roger Trevino Sr, launches new products including Chili Lime Beer Salt, Tangy Tamarind Snack Salt, and Classic Chamoy Snack Salt
Twang, founded by Roger Trevino Sr, is rolling out a fresh lineup of products, including Chili Lime Beer Salt, Tangy Tamarind Snack Salt, and Classic Chamoy Snack Salt, now available at Walmart and other national grocery stores. These new seasonings reflect Twangās dedication to crafting bold, authentic flavors, and they come with a revamped branding and packaging that enhances the overall experience for consumers.
š¬ Chia Smash, founded by Anna Peck, launches Smash Bites, a new line of protein-packed, refined sugar-free snacks
Chia Smash, founded by Anna Peck, is launching Smash Bites, a new protein-packed, refined sugar-free snack line, now available at Whole Foods Market nationwide. The introduction of these PB&J-inspired snacks during the Back to School season highlights the brandās expansion from their hero line of superfood jams to a broader range of nutritious, on-the-go snacks.
š¤ Brand Partnerships
ā Blue Bottle Coffee, founded by James Freeman, partners with LUMINE
Blue Bottle Coffee, founded by James Freeman, is making its Southeast Asia debut with a limited-time gift shop in Singapore, in partnership with LUMINE. The shop will showcase Blue Bottleās innovative instant coffee and premium matcha, serving as the brandās first foray into the Singaporean market, and highlighting the strong Japanese cultural influence that has shaped Blue Bottleās global journey.
š± Atomo Coffee, co-founded by Andy Kleitsch, teams up with Bluestone Lane
Atomo Coffee, co-founded by Andy Kleitsch, has partnered with Bluestone Lane to feature their beanless coffee across Bluestone Laneās locations nationwide. This partnership represents a major breakthrough for Atomo, providing widespread consumer access to their sustainable coffee alternative, which is crafted from upcycled ingredients and designed to minimize the environmental impact of traditional coffee production.
Other News
- CPG Weekly News
- CPG Weekly News
- CPG Weekly News
