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This is the story of how a former athlete turned frustration into a fast-growing brand known for clean ingredients, full transparency, and products that actually put consumers first.

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UNFI’s SSA deduction process is changing in 2026 switching from per-invoice deductions to consolidated monthly regional deductions, which will impact how suppliers reconcile allowances and manage cash flow.
News from Amara, BARIS, Tate’s Bake Shop, McConnell, Rello, Pricklee, Sun Noodle, Curious Elixirs, POCA, REBBL, Inspiro Tequila, Sugar Bliss and TRUFF.
Spreadsheets work until they start costing you time, accuracy, and sanity here’s the step-by-step way to upgrade to a simple operating system that keeps your inventory, production, and fulfillment in sync as you scale.
Expo West only pays off if you show up with a plan this quick guide covers what to do before, during, and after the show to turn conversations into buyer meetings, press, and partnerships.
News from Day Out, Elavi, BUBLUV, Better Together Foods, Uncle Waithleys Beverage Company, simplyFUEL, Chunk Nibbles, Cheeky Cocktails and Loopini.
Stop treating sampling like a grocery-aisle freebie these 5 high-intent placements (from festival lodging to vacation rentals and national parks) show how to get your product used in real life, when people are relaxed, receptive, and most likely to buy again.
Before your product ever hits a cart, retail can quietly charge you $50,000 in MOQs, slotting, free fills, and logistics. If you’ve felt the “invisible toll,” this breaks down where the money actually goes and how founders are learning to beat it.

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