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Guide to Creative Briefs for CPG Brands

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Foodbevy

Guide to Creative Briefs for CPG Brands

by Foodbevy
February 22, 2023

Are you looking to communicate your vision for your brand to creatives so they can design your logo, packaging, images, and video content? Download our Guide to Creative Briefs for CPG Brands.

There are two main problems CPG companies encounter when working with designers:

  1. I have a vision but not sure how to properly communicate it as a creative brief for content – photo, video, illustration, etc.
  2. I see content that I like, but now sure how to develop a style guide for my brand to then share with a designer

I’ve partnered with Hart and Highland to create a Guide to Creative Briefs with all the details on how to bring your vision to life. Download the guide below:

Guide to Creative Briefs for CPG Brands

Download Guide

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