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As an emerging CPG brand, how do you know who to hire and when to do so? Watch the replay of our roundtable event in partnership with Simera to highlight the key issues facing brands around leadership development, hiring, team building, retention, and building company culture.
We discuss:
In this episode, Sigi Hale, Ph.D., Head of Consumer Insights and Testing, explains the neuroscience behind shopper recognition, brand familiarity, and buying behavior. We explore why some packaging redesigns hurt
News updates from Bizzy Coffee, Harken Sweets, Queen St. Bakery, Loonen, Oval Coffee Roasters, Kidfresh, Soupergirl, Khloud, H2Glow, Cygnet Gin, Fortune Favors, Sauz, Atomic, Something & Nothing, Recess, and Lil’ Gourmets.
One press feature can do more than build buzz. When used strategically, it can open doors to retail buyers, strengthen sales outreach, fuel social content, attract creators, and create even more media opportunities.
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