Every week someone asks me, what are you using for ________? There are so many options for partners out there that it’s hard to know who to choose from and why. That’s why I’m starting a new content series: CPG Stack to share what partners your favorite brands are using for their business so you can find the best too. This week let’s start with my other company – Good Food Brands.

For context, we are an online marketplace selling cpg products. The company has a warehouse and stocks product. Most of the business is DTC and we don’t have any retail partners.

In the future, I’ll also include what partners brands are using for their retail operations as well.

Good Food Brands CPG Stack

Below are the partners and tools I’m using for Good Food Brands. Most of them center around E-commerce and fulfillment. I went ahead and included a description of each and a link to the site so you can check them out yourself 

WEBSITE

• Shopify is my favorite e-commerce platform for CPG brands. (Start for $1/month)

SHOPIFY APPS

• Tolstoy – Interactive Video Creator (check out my talking face on the home page)
• Veeper – Automated discounts personalized to each visitor to increase conversion rate and AOV
• PageFly – Drag and Drop page designer
• XpressRun – same-day delivery provider
• Maverick – Personalized videos after purchase or abandoned checkout. E-mail me for a discount.
• String – Easy customer reordering app
• Recharge – Subscription Ordering

EMAIL MARKETING

• Klaviyo – one of the best email tools for CPG brands

SMS

• Klaviyo – Works well if using Klaviyo for email marketing, but not as full featured as something like Attentive

OPERATIONS MANAGEMENT

• Fiddle.io – I use this as the hub for inventory and sales management. 

SHIPPING SOFTWARE

• Shipstation – Import orders across all channels, print labels, and more. Works great for more complex shipping requirements beyond what Shopify provides.

PACKAGING

• No Issue – Sustainable packaging for CPG brands

PRODUCTIVITY

• Sunsama – You’ve heard me talk about this before, but it’s hands-down my favorite software of all. Easily manage your entire day and workflow so you can focus on what really matters.

Have questions on any of the partners I’ve mentioned? Let me know and happy to provide you with more info.

Some of the links may contain affiliate links, but I personally use and recommend everything above.