Driving Grocery Velocities for your CPG Brand

Do you have a solid strategy to move products off the grocery shelf? Most brands focus so much energy on getting to the shelf that they don’t have a solid plan to sell it off the shelf. Most retailers only give you one chance to succeed, so you better have a plan in place to get your product moving. Christie Lee from Nourishing Food Marketing is joining me for a workshop all about driving grocery velocities for your CPG Brand.

YOU’LL LEARN

• How to build a shopper marketing calendar and budget
• Creating a repeatable new store launch plan.
• Out of store marketing techniques to drive customers into stores.
• How to think about retailer-specific marketing programs

PANELIST

Christie Lee, Nourishing Food Marketing

www.Nourishingfoodmarketing.com