This Week in CPG 03/25/24

🛒 Retail Rollouts

🌿 CANE'd announces its expansion to Costco stores

in Los Angeles and Hawaii, riding the wave of success from their roadshow events. Led by Silky Abbott, CANE’d is bringing its natural hydration beverage to a wider audience, capitalizing on its roadshow popularity. This move into major retail locations like Costco marks a significant milestone for CANE’d, highlighting its growing presence in the natural beverage market.

🚀 New Product Launch

🥤 Three Lollies introduces 'Queasy Hydration MD

a lemon-lime drink mix formulated by doctors for cancer patients undergoing chemotherapy. This innovative product, developed by Jim Pathman at Three Lollies LLC, is designed to help patients maintain crucial fluid and nutrient levels lost during treatment. Packaged in 50-packet servings, it offers a convenient and effective solution for hydration and nutritional support.

🍪 Whoa Dough expands its gluten-free line

with the Oatmeal Chocolate Chip Cookie Dough bar, specifically targeting the K-12 market and contributing one full grain credit for school nutrition programs. Todd Goldstein, the founder of Whoa Dough, continues to enhance the brand’s portfolio of plant-based, on-the-go snack options. This new addition underscores the brand’s dedication to offering tasty, health-conscious snacks for children.

🎉 News to Celebrate

🍜 Sun Noodle revamps its noodle kits,

making it faster and more eco-friendly for home chefs to prepare authentic ramen, thanks to a 75% reduction in water usage. Elizabeth Krojansky’s leadership at Sun Noodle has steered the company towards innovation in product design and sustainability. The refreshed kits, complete with new packaging and an educational website, are set to debut at Expo West and will be available nationwide in natural and specialty stores starting in Q2.

🎙️ PODCAST

158. CPG Insurance, What Could Go Wrong?

Business insurance is one of those things that most founders think about once, and never thing about again. That is, until a major problem happens and they’re desperately trying to figure out if insurance will cover it. As your brand grows, you should be reviewing your insurance needs annually to make sure you’re covered in all the ways you need, incase something goes wrong.

To talk about all the things that can go wrong, I’ve invited on Russ Taylor, Head of Business development for Secure CPG to share how to avoid these common mistakes.

Learn More:
Link to: Secure CPG

Listen on:

APPLE PODCAST
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Other News

News from Bumpin Blends Smoothie Cubes, Pitaya Foods, Soom Foods, Ghia, Belgian Boys, Hotpot Queen, Fancypants, Laoban Dumplings, RIND Snacks, Liquid Death, Twrl Milk Tea, BEHAVE Candy and Essie's Heart Healthy DELISH.
News from No Days Wasted, Bowlcut, Laoban Dumplings, Tal's, Offshoot Brands, Lil' Gourmets, Wellious and Whole Foods Market.
News from AubSauce, Paradise, Sauz, Blackbird Foods, Diana’s, Fruit Friends, Atomo Coffee, Actual Veggies, BāKIT Box and LEXINGTON BAKES.

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