by Foodbevy
Lil Bucks, the brainchild of Emily Griffith, is pioneering the sprouted buckwheat trend in the U.S., leveraging her time in Australia to inspire a healthier snack option. Partnering with A-Frame Farm in Minnesota for organic buckwheat, Lil Bucks has grown from a niche product at farmers markets to securing shelf space at major retailers like Whole Foods Midwest, Kroger (Mariano’s), and Erewhon Market in L.A. The latest venture involves the nationwide launch of Clusterbucks at Sprouts Farmers Market, aimed at evaluating consumer interest for a permanent spot on shelves. This move signifies the brand’s growing influence and commitment to sustainability and health.
Spritzal Cookie Company, co-founded by Taylor Walker, has made a significant leap by launching in 1,220 Kroger locations across the East Coast and Texas. This move marks a key milestone, expanding the brand’s reach and introducing its unique cookie offerings to a wider audience. Spritzal’s entry into Kroger highlights its potential for growth and the increasing demand for innovative cookie products in the market.
Aunt Ethel’s Pot Pies, led by Sasha Millstein, is expanding its presence into all Foxtrot locations across DC, Chicago, and Austin. This expansion showcases the brand’s dedication to bringing comforting, homemade-style pot pies to a broader audience. Aunt Ethel’s commitment to quality and innovation is further emphasized with the launch of a new flavor, ‘Shrooms Gone Wild,’ featuring a rich mix of wild mushrooms, cream, and herbs. This development not only diversifies their product lineup but also caters to the growing consumer interest in gourmet comfort foods.
Ms. P’s Gluten Free, founded by Lisa Marsh, is now available in locations like Whole Foods Market in Chicagoland and a recent expansion to Vintage Market in Malibu, CA, and Fresh Thyme in Chicago, Ms. P’s Gluten Free is broadening its reach. Their granola, available in flavors like Berry Nutty, Chocolate Hazelnut Pecan, and Harvest Blend, embodies the brand’s commitment to quality, incorporating organic, low-sugar, high-protein, and fiber-rich ingredients. This expansion not only makes Ms. P’s products more accessible to a wider audience but also reinforces the brand’s mission to support healthier lifestyle choices through delicious, gluten-free foods
Building on its range of comfort food offerings, Aunt Ethel’s Pot Pies has launched a new flavor, ‘Shrooms Gone Wild,’ that promises a unique taste experience with its blend of wild mushrooms, cream, and herbs. This addition aligns with the brand’s strategy to innovate within the comfort food segment and meet the evolving tastes and dietary preferences of consumers.
Seal the Seasons, co-founded by Alex Piasecki, has received a loan from Whole Foods Market to enhance its supply chain for locally grown frozen produce. This move underscores the importance of supporting local agriculture and provides a significant boost to Seal the Seasons’ mission of making local produce accessible year-round. It reflects a growing consumer preference for sustainable and locally sourced food options, highlighting the brand’s potential for further growth and impact within the sustainable food movement.
Mmmly, spearheaded by Nicholas Naclerio, is looking to raise $500k via a Wefunder equity crowdfunding campaign for it’s indulgent yet nutritious cookies. They’ll be using the funds to launch into secured wholesale accounts including expansion with Whole Foods, national rollouts with Sprouts, Hungryroot, and Thrive Market, and developing the foodservice channel with corporate offices (i.e. Uber, Microsoft) and colleges and universities.
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