Marketing in a Climate of Change
If you’re a CPG brand, you’re probably testing out a whole lot of online marketing strategies that aren’t working. What you need is a trifecta of organic social, paid social, and e-mail marketing to drive sales. Join me for a conversation with Alison and Karin, co-founders of Umai Marketing on how to integrate all three to see a positive ROI for your brand.
Why does this strategy work?
Organic Social – Top of funnel awareness,
Paid Social – middle of funnel consideration
E-mail Marketing – Bottom of Funnel Retention